Identifying applications and requirements of artificial intelligence in re-cruiting process

Document Type : Applied Article


Department of public administration, Faculty of Management & Accounting, College of Farabi, University of Tehran, Qom, Iran


Purpose - Today, Recruitment has moved from the traditional era, the age of modern technology has embraced us, and new strategies are emerging, such as an emphasis on skills assessment and the use of online methods. On the other hand, the establishment of AI with general goals is still a long-term goal in the field of HRM. The rapid development of specialized AI systems in the automotive industry, social media, advertising and marketing has been remarkable, but much less progress has been made on employee management issues as the first step in the path of AI in HRM. The present research tries to identify the applications of AI as a new knowledge in recruitment, in addition to creating a bridge between these two areas by using AI in HRM to take an effective step in attracting qualified and effective people in organizations.
Methodology - The present research has been done qualitatively and with a case study strategy. Interviews were used to collect information and themes analysis was used to analyze the information.
Findings - Based on the findings, the identified applications and requirements for using AI in recruitment include 7 main themes: Applications, Technical requirements, Intelligence requirements, Performance requirements, Ethical requirements, dysfunctions and Non-structural factors.


Main Subjects

راسل، استوارت‏جی و نورویگ، پیتر (2010). رویکردی نوین در هوش مصنوعی. ترجمة سعید راحتی، محمد بهداد و حمید تیموری. ج 1. چاپ نوزدهم. ویراست دوم. دانشگاه امام رضا(ع).
Anand, J, Chitra, Devi S. (2016). The Impact of E-Recruitment and challenges faced by HR Professionals. International Journal of Applied Research, 2(3): 410-413.
Back, M. D., Stopfer, J. M., Vazire, S., Gaddis, S., Schmukle, S. C., Egloff, B., & Gosling, S. D. (2010). Facebook Profiles Reflect Actual Personality, Not Self-Idealization. Psychological Science, 21(3), 372–374.
Berkelaar, B. L., Scacco, J. M., & Birdsell, J. L. (2015). The worker as politican: How online information and electoral heuristics shape personnel selection and careers. New Media & Society, 17, 1377-1396. Doi:10.1177/1461444814525739.
Black, S., Johnson, A., Takach, S., & Stone, D. (2012). Factors Affecting Applicants' Reaction to the Collection of Data in Social Network Website. Paper Presented at the Annual Meeting of the Academy of Management.
Bohmova, L. & Pavlicek, A. (2015). The Influence of Social Networking Sites on Recruiting Human Resources in the Czech Republic. Organizacija, 48(1) 23-31.
Braun, v and Clarke, v (2006) using thematic analysis in psychology, qualitative research in psychology journal, 3(2), 77-101, DOI: 10.1191/1478088706qp063oa
Byrne, T. (2015). How to Use Internal Collaboration and Social Networking Technology. Retrieved from mediatechnology. Html.
Cavico, F. J., Mujtaba, B, G., Muffler, S. C., & Samuel, M. (2013). Social media and employment-at-will: Tort law and practical considerations for employees, managers and organizations. New Media and Mass Communication, 11. 25-41. DOI: 10.7176/NMMC.v11p25
Colao, J. J. (2012). The Facebook Job Board Is Here: Recruiting Will Never Look the Same. Retrieved from http:/ ishere-recruiting-will-never-look-the-same.
Coy, C. (2013). How Building a 'Social Business' Can Boost Employee Retention. Retrieved from 10b8yio
Deillon, Céline. (2014). The advantages and challenges of turning towards e-recruitment for small and medium sized businesses (SME). Thesis submitted to University of Fribourg, Switzerland Department of Informatics.
Girard, A., & Fallery, B. (2009). E-recruitment: new practices, new issues. An exploratory study, INSTICC Press, pp. 39-48.
Hada, B & Gairola, S. (2015). Opportunities & Challenges of E Recruitment. Journal of Management Engineering and Information Technology (JMEIT), 2(2): 1-4.
Jacobs, P. (2009). What is social Recruiting? Human Resource Magazine, 14 (15), 2-3.
Jobvite. (2012). Social Recruiting Survey. Retrieved from Recruiting Survey-2012-13.html.
Kligiene, S. N. (2012). Digital footprints in the context of professional ethics. Informatics in Education, 11(1), 65-79. doi:10.15388/infedu.2012.04
Koo, M., & Skinner, H. (2005). Challenges of internet recruitment: a case study with disappointing results. Journal of medical Internet research, 7(1), e6.
Lang, Stefan, Maier, Christian, Laumer, Sven, Eckhardt, Andreas. (2011). Drivers, challenges and consequences of E-recruiting: a literature review. Proceedings of the 49th SIGMIS annual conference on Computer personnel research, ACM, PP: 26-35.
Lee, I. (2010). E-Recruiting: Sources, Opportunities, and Challenges. Encyclopedia of E Business Development and Management in the Global Economy, IGI Global: 1138-1146.
Legg, Shane; Hutter, Marcus (2007). "A Collection of Definitions of Intelligence". Researchgate. ArXiv: 0706.3639 [cs].
McGrath, L. C. (2012). Social media and employment: Is there a limit? Interdisciplinary Journal of Contemporary Research in Business, 4(1), 17-24.
Mello, J. A. (2012). Social media, employee privacy and concerted activity: Brave new world or big brother? Labor Law Journal, 63(3), 165-173.
Mello. J.A (2002) strategic Human Resource management. South-western: Thomson Leaming.
Meier, A., & Hüsemann, S. (2014). The advantages and chal lenges of turning towards e-recruitment for smal l and medium sized businesses (SME).
Okolie, U.C., & Irabor, I.E. (2017). E-Recruitment: Practices, Opportunities and Challenges. European Journal of Business and Management, 9, 116-122.
Pais, I., & Gandini, A. (2015). Looking for a job online. An international survey on social recruiting. Sociologia Del Lavoro, 137, 115-129. Doi: 10.3280/SL 2015-137007.
Poole, David; Mackworth, Alan; Goebel, Randy (1997). Computational Intelligence: A Logical Approach (English). New York, NY, USA: Oxford University Press, Inc. ISBN 9780195102703.
Russell, Stuart J., Norwich, Peter (2003). A New Approach to Artificial Intelligence (Vol. 1). Translated by Saeed Rahat, Mohammad Behdad and Hamid Teymouri. Second Edition, 19th Edition. Imam Reza University. (In Persian).
Schneider, B. (1987). The people make the place. Personnel Psychology, 40, 433–457.
Shahila, D and R. Vijayalakshmi. (2013). E-recruitment challenges. International journal of social science and economic research, 2(5): 118-123.
Stone, D.L., Deadrick, D.L., Lukaszewski, K.M., & Johnson, R.D. (2015). The influence of technology on the future of human resource management. Human Resource Management Review, 25 (2): 216-231.
Sulich, Adam. (2015). Mathematical models and non-mathematical methods in recruitment and selection processes. 17th International Scientific Conference. 605-613.
Tambe, P., Cappelli, P., & Yakubovich, V. (2019). Artificial intelligence in human resources management: Challenges and a path forward. California Management Review, 61(4), 15-42.
Upadhyay, A.K. and Khandelwal, K. (2018). "Applying artificial intelligence: implications for recruitment". Strategic HR Review, 17(5). pp. 255-258.
Vedapradha, R., Hariharan, R., & Shivakami, R. (2019). Artificial Intelligence: A Technological Prototype in Recruitment. Journal of Service Science and Management, 12(03), 382- 390. DOI: 10.4236/jssm.2019.123026
Vitak, J. (2012). The impact of context collapse and privacy on social network site disclosures. Journal of Broadcasting & Electronic Media, 56(4), 451-470. doi:10.1080/08838151.2012.732140.
Wallace, M. and Lings, I. and Cameron, R. and Sheldon, N. 2014. Attracting and Retaining Staff: The Role of Branding and Industry Image. In Workforce Development: Perspectives and Issues, ed. Roger Harris and Tom Short, 19-36. New York, Heidelberg, Dordrecht and London: Springer.
Weber, L., & Silverman, R. E. (2012). Your resume vs. oblivion. The Wall Street Journal, 24.
Willyerd, K. (2012). Social Tools Can Improve Employee Onboarding. Retrieved from
Wilson, H. J., & Daugherty, P. R. (2018). Collaborative intelligence: humans and AI are joining forces. Harvard Business Review, 96(4), 114-123.